A comprehensive review of the techniques and applications of dex_scriptive analysis
Sensory evaluation is a scientific discipline used to evoke, measure, analyse and interpret responses to products perceived through the senses of sight, smell, touch, taste and hearing. It is used to reveal insights into the ways in which sensory properties drive consumer acceptance and behaviour, and to design products that best deliver what the consumer wants.
Dex_scriptive analysis is one of the most sophisticated, flexible and widely used tools in the field of sensory analysis. It enables objective dex_scription of the nature and magnitude of sensory characteristics for use in consumer-driven product design, manufacture and communication.
Dex_scriptive Analysis in Sensory Evaluation provides a comprehensive overview of a wide range of traditional and recently-developed dex_scriptive techniques, including history, theory, practical considerations, statistical analysis, applications, case studies and future directions. This important reference, written by academic and industrial sensory scientist, traces the evolution of dex_scriptive analysis, and addresses general considerations, including panel set-up, training, monitoring and performance; psychological factors relevant to assessment; and statistical analysis.
Dex_scriptive Analysis in Sensory Evaluation is a valuable resource for sensory professionals working in academia and industry, including sensory scientists, practitioners, trainers and students, and industry-based researchers in quality assurance, research and development, and marketing.